Under Armour is taking shots from the debut of their new University of Maryland uniforms. The Nike – Oregon relationship has helped that university’s football program to flourish. Can UA and Maryland enjoy the same fruitful relationship?
Maryland’s uniforms last night were certainly different. There is no true and honest opinion that can differ from that perspective. In my opinion, they were a bit much. They weren’t very pleasant on the eyes. In fact, it was the helmet that was by far the worst part.
We’ve seen Oregon rep some “out there” uniforms provided by Nike. The experimental uniforms that Nike has provided to Oregon have been hit or miss. Those yellow ones are questionable. However, some color schemes, such as the one from this past weekend’s game with LSU, are great.
As everyone knows, Nike is in bed with Oregon. Nike’s CEO, Phil Knight, went to the University of Oregon. On the other coast, the University of Maryland is exploring a similar relationship with Under Armour. UA’s CEO, Kevin Plank, is a Maryland graduate. He seems ready to help push the Maryland-UA relationship to that Oregon-level of sports marketing.